Capabilities-Catalog

ABM - Account Based Marketing

Reach out to accounts on your “wish list” by using Account Based Marketing. Focus your sales and marketing efforts by identifying these accounts, developing and executing an individualized marketing plan around their skill set and your product offering and convert them into prospects and customers. Create individualized promotions embodying your customer’s business focus: e.g. a forklift for warehousing or manufacturing, a small piggy bank for finance, etc. It should be small, eye-catching and relevant to the business or the campaign.

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